Why We Chose wp.cloud as Our Infrastructure Partner

## The Infrastructure Decision When we started building Envosta, we evaluated every major WordPress hosting infrastructure. AWS with custom orchestration. Google Cloud with Kubernetes. Traditional cPanel servers. And wp.cloud — the platform that runs WordPress.com, WordPress VIP, and Pressable. We chose wp.cloud. Here's why. ### Purpose-Built for WordPress wp.cloud isn't a generic cloud platform with WordPress bolted on top. Every server configuration, every caching layer, every PHP optimization is designed specifically for WordPress workloads. The team that builds it also builds WordPress itself. ### Auto-Scaling PHP Workers Traffic spikes don't require manual intervention. During a product launch or viral moment, wp.cloud scales from your base PHP worker count to 110+ workers automatically. When traffic subsides, it scales back down. You don't need to predict traffic or pay for capacity you're not using. ### Infrastructure-Level Features Features that other hosts bolt on through plugins are built into the wp.cloud platform: - **Daily backups** with point-in-time recovery - **Free SSL certificates** with automatic renewal - **Global CDN** with edge caching at 200+ locations - **DDoS protection** at the network level - **Object caching** via Redis, pre-configured - **Server-level page caching** (not plugin-based) ### The Price Point WordPress VIP, which runs on the same infrastructure, starts at $2,000/month. Pressable, another wp.cloud customer, starts at $25/month for basic sites. Envosta offers the same infrastructure starting at $50 CAD/month with personal onboarding included. Same servers, same caching, same CDN, same security — different price point and a different level of hands-on support. ### What This Means for Our Customers You get enterprise-grade hosting without enterprise complexity. Sites load in under a second. Uptime is 99.99%. Backups happen daily without you thinking about it. And when something goes wrong, our team handles it — you don't troubleshoot server configurations.